The 56th Hof International Film Festival can rejoice in its success. Audiences are returning to the cinema.
An increase in cinema admissions of 40% compared to 2021 puts film back in focus, evidenced by full cinema auditoria and the more than 700 accredited trade visitors and press representatives, twice as many as last year. The motto this year was "SOCIETY – Change as Opportunity", illustrated by the multifaceted programme with its 126 films - 75 features and documentaries, and 51 shorts.
Hof Film Festival reached out to its audiences and, with HoF on Demand, created a platform to attract additional guests to the event. In addition, barrier-free participation was enabled for all those who could not come to Hof for various reasons. Most of the films were available for individual viewing on HoF on Demand after the German premieres, nationwide as well as for accredited persons, so constituting an additional superregional offer for all those interested in film.
With the HoF Live streaming channel, via YouTube as well as our homepage, Hof Film Festival offered an up-to-date communication interface from 10 a.m. to midnight. A varied programme was presented - up to 7 hours of self-produced and partly interactive content per day, such as director talks, panels, trailers, etc. Our Film Festival presence on TikTok was also launched, with its own storyline and a new look.
The traditional match between FC Hofer Filmtage and FC Filmwelt, which all spectators considered high class and full of variety, ended 4:5.