Win Win
How do leisure and work change when we experience them as games? Director Friedrich Rackwitz completes a fitness workout with the support of an app that pushes him to his limits with points, levels and godly workouts. Similarly, service technicians from Bosch are to be pushed to better performance with daily goals set in a playful way. They meet the challenges and are awarded points for smiling.
Gamification has become our reality: We can experience playful motivation in all areas of life. In WIN-WIN, sociologists, psychologists and gamification pioneers weigh in on the pros and cons for a society that declares freedom of action a great asset. Do we prefer to be good people or good gamers? And is the new “normal” of motivational enhancement a win-win situation?
Cast
- Uber Fahrer
- Robert Spitz
- Claudia Gladziejewski
- Claudia Gladziejewski
Win Win
Friedrich Rackwitz
- Documentary
- Production Country / Year
- Germany 2022
- Language
- de., en. OF mit de. UT
- Format
- DCP, Color, 84min
2.39:1, Discrete 5.1
Director & Crew
Friedrich Rackwitz
Born in 1984 in Weimar. Studied Philosophy, Sociology and Political Science at the Ludwig-Maximilians-Universität in Munich. Studied Documentary Directing at the University of Television and Film Munich and Media Art at the Karlsruhe University of Arts and Design. Active as a director and writer.
Filmography
2011 A TRACE OF MORPHEUS, Essayfilm
2011 MONIKA GEHT, Kurzdokumentarfilm
2013 LA VIDA TERRENAL, Kurzdokumentarfilm
2016 THE NOSFERATU, Parabel
GRUNDRAUSCHEN, Dokumentarfilm
2022 WIN WIN, Dokumentarfilm HOF 2022
- Director of Photography
- Stephan Vorbrugg
- Georg Nikolaus
- Editor
- Miriam Märk
- Sound Designer
- Andrew Mottl
- Music Composer
- Antimo Sorgente
- TV Commissioning Editor
- Claudia Gladziejewski
- Executive Producer
- Sabrina Kleder
- Co-Producer
- Christoph Menardi
- Producer
- Christoph Menardi